That’s less than what this game got throughout 2020, but it’s still a significant profit.Īs you might guess, the majority of revenue came from players in the US (around $270 million). If we look at total revenue so far, Lily’s Garden has earned $350 million since its release.ĭuring 2022, there was between $5 million and $8 million in revenue each month. In fact, in January 2022, the downloads rose to 2.7 million. While there was a dip in downloads in 2021, going as low as 180,000 for some months, Lily’s Garden was much more successful in 2022. The majority of downloads came from India and the US.

So far, Lily’s Garden has been downloaded 70 million times since its 2019 release.

To uncover how popular this game is, let’s dive into the downloads data. Wondering how well Lily’s Garden has performed in the overcrowded puzzle market? Each blast they make affects the order on the board, so they need to do it strategically. Instead, they need to tap identical tiles grouped together to blast them. In this game, players don’t swap tiles to create matches. However, while most match-3 games on the market are based on the swapping mechanic, this game is different. The game falls into the puzzle match-3 subgenre. Lily’s Garden Overviewĭeveloped by Tactile Games, a Copenhagen-based studio, Lily’s Garden appeared on the market in January 2019. I will guide you through all the methods this game uses to monetize its players. In this article, I will analyze Lily’s Garden monetization strategy in detail. How is it then possible that such a game is actually very successful? On the surface, Lily’s Garden seems like just another copycat of the games from the Scapes series.

Why is the payable ad for gardenscapes